Successful display advertising campaigns combine relevant and engaging content with carefully selected media placement. At Strategem, we have a rich experience in creative banner display advertising built around planned formats and consumer engagement trends.
Most importantly, we pay strict attention to individual key performance indicators. Whether a display campaign is measured on brand exposure through UV (unique view) metrics or by acquisition numbers through CTR (click through rate) or a combination of both, Strategem have all of the expertise in-house to ensure all angles are covered.
Industry-firsts in display advertising in Ireland conceived, created and managed by Strategem include direct download from banner suites in the absence of a brand website, and progressing industry display opportunities such as full-page take-over inventory on prominent online publisher websites such as TV3.ie.
Recognition, exposure, recall, acquisition... What's your requirement?